Hosted by Kevin Kunz
Amazon FBA Course From Kevin Kunz – 2021 Edition
How to Sell on Amazon FBA for Beginners
Everything you need to know to start selling on Amazon.
- Step-by-step guide for beginners
- Learn how to sell with Fulfillment by Amazon (FBA)
- Make money online by starting your own business
Table of Contents
1.The FBA basics4.How to list a product on Amazon
5.How to launch a product on Amazon
6.Strategies to grow your business
Selling products online is a great way to start a business and make money.
And if you’re going to sell anywhere, it should be on Amazon. Fortunately, the Amazon market is massive, and it’s growing more than ever as people shift to shopping online for almost any type of product.
- 90% of U.S. consumers have shopped on Amazon, and 65% shop on Amazon at least monthly.
- 121.3 million Americans are Amazon Prime members.
- In 2019, more than half of Amazon’s $280 billion revenue was fueled by its third-party sellers.
You can become a seller with Amazon’s Fulfillment-by-Amazon (FBA) program. With FBA, you simply send your products directly to Amazon’s warehouses. Amazon then stores the inventory, and when you get an order, Amazon ships your product to the customer (through 2-day Prime shipping), and Amazon manages all customer support.
Is it really that simple? Yes! If you find the right product and commit some time and effort to caring for your business, you can make tens or hundreds of thousands of dollars per year by selling on Amazon — even as a new seller.
So, how does it all work?
Chapter 1
How To Sell On Amazon
- Amazon business model options
- Private label overview
- The Amazon fulfillment process
To sell on Amazon, you simply need a product to sell, a seller account, and a means of getting your product to the customer.
Whether you have a product to sell or just want to get in the game but don’t yet know what to sell, there’s a business model that works for you to sell on Amazon to: Whether you have a product to sell or just want to get in the game but don’t yet know what to sell, there’s a business model that will work for you. We’ll review the many options and choices you have when building your business, and focus on one that has proven to be a profitable, scalable method: private label.
Chapter 2 –
What To Sell On Amazon
- Step-by-step product research
- Criteria for best-selling products
- Top Amazon product categories
What product should you sell on Amazon? How do you know if consumers will buy it? How do you know how to price it so you make a profit? We’ll cover all these questions and more, and we’ll show you exactly how to search for winning product ideas.
Chapter 3 –
How To Source Products
- Source high-quality suppliers
- Evaluate product samples
- Order inventory for Amazon
Now that you’ve found your product, or narrowed your list to a few final product options, it’s time to find a supplier.
If you find this step a little intimidating, you’re not alone. Many successful sellers today say they initially had no idea how to find or work with suppliers. However, with enormous advancements in technology, communication, and services to help facilitate international trade, it is truly a simpler process than ever.
We’ll walk through 3 steps to find and source your products to sell on Amazon
1. Research and compare relevant suppliers
2. Evaluate product samples and refine your product.
3. Order and ship your products to Amazon’s FBA warehouses
Chapter 4 –
How To List Products On Amazon
- Keyword research
- Product listing must-haves
- Seller Central navigation
Your listing is how customers will find and purchase your product on Amazon, so this step is incredibly important!
We’ll review the key steps for setting up a successful listing here:
Chapter 5 –
How To Launch Your Product
- Amazon’s Best Seller Rank
- Product reviews
- Promotion strategies
It’s important to start getting sales for your product as soon as your listing is live on Amazon (as this will help your best seller rank, or BSR), so make sure you have a launch strategy to start strong.
Three factors that affect your ranking include:
1. Sales velocity: the rate at which your product is selling (i.e. 10 units per day)
2.Sales history: how many sales you get over a period of time
3.Conversion rate: how many consumers who click on your listing make a purchase
Of these, you as a seller have the least influence over sales history, but you can influence your conversion rate (which should affect your sales velocity), so let’s start here.
Chapter 6
Strategies To Grow Your Business
Advanced seller strategies to grow your business
- Expanding your business
- Listing and advertising optimization
- Inventory management
Selling on Amazon is not a set-it and forget-it type of business, but if you prepare and have the right data and tools, you’ll be in great shape for successful growth. Consider the following tactics to ensure your business is running smoothly, efficiently, and profitably: